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We’re hiring

We are looking for a new Quant Director to join our growing team.  If you interested send your CV to info@one-ms.com  Research Director job spec

Have yourself a Covid little Christmas

A Covid Christmas

We have checked back in with our Lockdown panelists to see how they are approaching Christmas and how their shopping habits have changed.  There are some interesting observations in here which may chime with your own Christmas behaviours.

Lockdown : a time of self reflection

We asked our lockdown panel what they think they have learnt about themselves in lockdown.  Here are their reflections.

 

Fake ham, electric cars and bees that make plastic – a story of an internship in market research

Have you ever given a second thought as to why cooking paste is placed in the sauce aisle and not with the mixed herb section? Or how an Australian bee might be the answer to fully recyclable packaging? Before my time at ONE MS neither had I! It’s safe to say that being an intern… Read more »

Is TV still an effective medium?

With competition from Netflix and a host of new digital video providers, the television industry has undergone seismic changes over the last five years. But one thing has remained constant: TV is still by far the most effective advertising medium.  Traditional TV advertising has been getting a bit of a kicking in the press; with… Read more »